Target Audience Research - Questionnaire

Target Audience Questionnaire 1. Gender: Male Female 2. Age? (Please state below) _____________ 3. On average how many times a month do you go to the cinema? Never 1 2 3 4 or more 4. Which film genre are you most likely to see at the cinema? Romance Horror Comedy Action Animation Sci-fi Other If other, please state… 5. What is your favourite genre? Romance Horror Comedy Action Animation Sci-fi Other If other, please state… 6. What characteristics do you establish when thinking of a film in the Horror genre? (Please circle all that apply) Soundtrack Typical horror story-line Stereotypical characters Location Props Lighting Costume Other If other, please state… 7. Who are you most likely to go to the cinema with when seeing a horror film? Family Friends Partner Other If other, please state… 8. What age range do you think most horror films should be aimed at? 15 and under 16-25 26-35 36-45 46 and above Thanking you for taking the time to fill out this questionnaire.